20 Female Influencers On Instagram You Must Follow In 2024

Are you on the lookout for some fresh inspiration? These top female influencers on Instagram offer a wealth of creativity, motivation, and knowledge that you can look up to. These women, each with their unique flair and powerful stories, have loyal followers and have become a source of inspiration in various fields. Brands and businesses leverage Instagram influencer marketing to create lucrative campaigns, boost brand awareness, and reach their target audiences. As a result, Instagram has become a significant revenue source, often called the "home of social media influencers," highlighting the remarkable success of its influencers, particularly women. Despite a nearly equal gender split among users (56.4% women and 43.6% men in the USA), female influencers dominate the perception of Instagram influencers. 

20 Female Influencers On Instagram You Must Follow In 2024

From mental health advocates to culinary artists, here's a curated list of 20 top female influencers on instagram you must follow.

1. Rupi Kaur

Followers: 5M
Instagram: @rupikaur_

Rupi Kaur is a Canadian poet, illustrator, and author known for her poignant and raw poetry that touches on themes like love, loss, trauma, healing, and femininity. Her debut book, Milk and Honey, has sold millions of copies worldwide. Rupi's Instagram is a visual and emotional journey through her art, offering daily doses of inspiration and introspection. Her minimalist yet profound illustrations, paired with her deeply moving words, make her a must-follow for anyone seeking a deeper connection to their inner selves.

2. Sjana Elise Earp

Followers: 1M
Instagram: @sjanaelise

Sjana Elise Earp is a wellness influencer, yoga instructor, and photographer from Australia. She captivates her audience with breathtaking yoga poses, beautiful beachscapes, and her infectious positive energy. Sjana's journey from battling depression to becoming a beacon of hope and wellness is truly inspirational. Her posts encourage mental and physical well-being, making her an ideal follow for those looking to incorporate mindfulness and positivity into their daily lives.

3. Yara Shahidi

Followers: 9M
Instagram: @yarashahidi

Yara Shahidi is an American actress, model, and activist known for her roles in Black-ish and Grown-ish. Beyond her acting career, Yara is a passionate advocate for social justice, often using her platform to discuss issues like racial equality, education, and women's rights. She founded the organisation Eighteen x 18, which encourages young people to engage in politics. Yara's blend of talent, activism, and intellect makes her an essential follow for those interested in social change and empowerment.

4. Munroe Bergdorf

Followers: 555K
Instagram: @munroebergdorf

Munroe Bergdorf is a British model and transgender activist known for her bold and unapologetic approach to social justice issues. On her platform, she frequently addresses topics such as racism, LGBTQ+ rights, and mental health. Munroe's journey as a transgender woman in the fashion industry and her relentless advocacy work has earned her a spot as a powerful voice for marginalised communities. Her content is thought-provoking and challenges her followers to think critically about societal norms and injustices.

5. Ashley Graham

Followers: 21M
Instagram: @ashleygraham

Ashley Graham is an American model and body positivity advocate who has become a leading figure in the movement towards greater inclusivity in fashion. She was the first plus-size model to appear on the cover of Sports Illustrated's Swimsuit Issue. Ashley's Instagram is a celebration of body confidence, motherhood, and self-love. Her candid posts about her journey, both personal and professional, offer a refreshing perspective on beauty and empowerment.

6. Candice Kumai

Followers: 312K
Instagram: @candicekumai

Candice Kumai is a food influencer who is also a wellness writer, chef, and former model known for her expertise in clean eating and holistic health. She has authored several cookbooks, including Clean Green Eats and Kintsugi Wellness. Candice's Instagram is a treasure trove of healthy recipes, wellness tips, and beautiful food photography. Her journey from modelling to becoming a wellness guru is inspiring, making her a great follow for anyone looking to lead a healthier lifestyle.

7. Caitlin Covington

Followers: 1M
Instagram: @cmcoving

Caitlin Covington is a fashion influencer known for her classic, feminine style. She shares everything from fashion tips to home decor ideas and travel adventures. Caitlin's ability to make everyday moments look effortlessly stylish has earned her a dedicated following. Her journey from a small-town girl to a prominent influencer is a testament to her hard work and passion for fashion and lifestyle content.

8. Lauren Bullen

Followers: 2M
Instagram: @gypsea_lust

Lauren Bullen is a travel influencer and photographer whose Instagram feed is filled with stunning travel destinations and breathtaking photography. Her journey began with a simple passion for travel and photography, which quickly grew into a full-time career. Lauren's content not only inspires wanderlust but also provides practical travel tips and destination guides. Following her will fill your feed with beautiful landscapes and adventurous spirits.

9. Lydia Elise Millen

Followers: 1M
Instagram: @lydiaemillen

Lydia Elise Millen is a British fashion and lifestyle influencer known for her chic style and luxurious taste. She shares everything from high-end fashion looks to home decor and beauty tips. Lydia's journey from working in retail to becoming a successful influencer is inspirational. Her commitment to quality and elegance is evident in every post, making her a must-follow for fashion enthusiasts.

10. India Hicks

Followers: 412K
Instagram: @indiahicksstyle

India Hicks is a British designer, author, and entrepreneur. She is the daughter of Lady Pamela Hicks and a relative of the British royal family. India has carved out her niche with her unique style and entrepreneurial spirit. Her Instagram is a mix of elegant home decor, travel adventures, and glimpses into her family life. India's journey from royalty to entrepreneurship is fascinating, making her a captivating follower. Want to know how to become an influencer? We've got you covered! 

11. Marina Mogilko

Followers: 1M
Instagram: @linguamarina

Marina Mogilko is a language, business and education influencer originally from Russia. She is the co-founder of LinguaTrip, a company that helps people learn languages abroad. Marina's Instagram is filled with language-learning tips, travel content, and entrepreneurial advice. Her journey from a language instructor to a successful entrepreneur and educator is both inspiring and informative. Marina's dedication to empowering others through language and business acumen makes her a valuable follow for aspiring entrepreneurs and language enthusiasts alike.

12. Nabela Noor

Followers: 3M
Instagram: @nabela

Nabela Noor is a Bangladeshi-American beauty influencer and body positivity advocate. She uses her platform to promote self-love, inclusivity, and cultural diversity. Nabela's journey from struggling with self-acceptance to becoming a vocal advocate for body positivity has resonated with millions. Her Instagram showcases beauty tutorials, fashion tips, and powerful messages of empowerment. Nabela's authenticity and uplifting content make her a refreshing addition to your feed.

13. Gabby Bernstein

Followers: 1M
Instagram: @gabbybernstein

Gabby Bernstein is a motivational speaker, life coach, and author known for her teachings on spirituality and personal growth. She has written several bestselling books, including “The Universe Has Your Back and Super Attractor”. Gabby's Instagram offers daily doses of wisdom, inspiration, and practical advice for living a more fulfilling life, making her one of the top women influencers. Her journey from addiction and struggle to becoming a beacon of positivity and healing makes her a must-follow for those seeking spiritual guidance and personal transformation.

14. Jameela Jamil

Followers: 4M
Instagram: @jameelajamilofficial

Jameela Jamil is a British actress, model, and activist known for her advocacy work on body neutrality and women's rights. She is the founder of the "I Weigh" movement, which encourages people to measure their worth beyond physical appearance. Jameela's Instagram is a platform for candid discussions on mental health, body image, and societal norms. Her fearless approach to challenging beauty standards and promoting inclusivity has earned her a devoted following. Jameela is a voice of reason and empowerment in today's media landscape.

15. Jules Hunt

Followers: 111K
Instagram: @omandthecity

Jules Hunt is a wellness female influencer, yoga teacher, and creator of the blog Om & The City. She is a mom influencer who shares practical wellness tips, mindfulness practices, and insights on living a balanced lifestyle. Jules' journey from corporate burnout to wellness advocate is relatable and inspiring. Her Instagram is filled with uplifting content, delicious plant-based recipes, and reflections on self-care. Following Jules will inspire you to prioritise your well-being and embrace a more mindful approach to life.

16. Whitney Simmons

Followers: 4M
Instagram: @whitneyysimmons

Whitney Simmons is a fitness female influencer, YouTuber, and personal trainer known for her upbeat workout routines and motivational fitness content. She empowers her followers to embrace a healthy lifestyle through exercise and self-care. Whitney's journey from fitness enthusiast to social media powerhouse is remarkable. Her Instagram is a hub of fitness inspiration, workout challenges, and body-positive messages, making her one of the most sought-after female influencers on Instagram. Whether you're a fitness novice or a seasoned gym-goer, Whitney's content will motivate you to prioritise your health and fitness goals.

17. Nina Parker

Followers: 314K
Instagram: @theninaparker

Nina Parker is a television host, entertainment journalist, and body positivity advocate. She is known for her candid commentary on pop culture, fashion, and social issues. Nina's journey from behind-the-scenes producer to on-camera personality has made her one of the best female influencers and a role model for aspiring journalists and media professionals. Her Instagram offers a glimpse into her career highlights, fashion choices, and empowering messages about self-confidence and self-expression. Nina's authenticity and charisma shine through in every post.

18. Nikki Lilly

Followers: 493K
Instagram: @nikkililly_

Nikki Lilly is a British TV presenter, YouTuber, and anti-bullying campaigner. She gained fame for her YouTube channel, where she shares beauty tutorials, vlogs, and inspirational videos. Nikki's journey as a young advocate for anti-bullying and disability awareness has touched the hearts of many. Her Instagram reflects her bubbly personality, creative endeavours, and commitment to spreading positivity. Nikki's optimism makes her one of the best female influencers for young people facing challenges.

19. Renee Amberg

Followers: 31K
Instagram: @reneeamberg

Renee Amberg is a lifestyle vlogger and productivity enthusiast known for her videos on personal development, minimalism, and wellness. She inspires her followers to live intentionally and prioritise self-improvement. Renee's journey from a traditional office job to a successful YouTuber and influencer is motivating. Her Instagram offers insights into her daily routines, book recommendations, and practical tips for achieving personal and professional goals. Following Renee will encourage you to take charge of your life and make meaningful changes.

20. Aakriti Rana Gill

• Followers: 1M
• Instagram: @aakritiranagill

Aakriti Rana Gill is a fashion influencer based in India. Known for her impeccable style and fashion sense, her Instagram feed features a blend of high-end fashion looks, beauty tips, and travel adventures. Her journey from a fashion enthusiast to a sought-after female influencer has inspired many young women in India and beyond. Aakriti's content reflects her passion for fashion, creativity, and cultural heritage, making her a delightful addition to your Instagram feed.

These 20 top female influencers on Instagram are a source of empowerment, authenticity, and creativity. Each of them has carved out a niche by sharing their unique stories, expertise, and passions with the world. Whether you're interested in wellness, fashion, activism, or personal growth, these women offer valuable insights and inspiration.