Europe is a popular destination for both students and working professionals. Moreover, Europe is ranked as having the highest number of best cities for marketing jobs in the world, with well-paying jobs that offer excellent exposure to students. Marketing is a stimulating field that combines creativity and strategy to the fullest extent. It is no surprise that Europe has the best countries to work in marketing. This blog delves into the same. So, why wait? Let's dive in!
10 Best Cities For Marketing Jobs You Should Apply in 2024
The field of marketing is incredibly diverse, and what better place to begin your marketing career than in Europe? With Europe's abundance of marketing job opportunities and numerous colleges offering marketing degrees, there is a high chance for you to kick-start your marketing career in one of these cities! So, without further delay, let's take a look at the best cities for marketing jobs:
1. London, United Kingdom
Employment Rate: 75.5%
Cost of Living: 1,380.3£
Average Salary: £18,000 - £45,000
Top Marketing Companies: Dentsu, McCann, Applebee Marketing Ltd, Abstract 27, etc.
London is one of the best cities for marketing jobs and student internships. It is a central financial and business hub with possibilities to experience the professional business world. As marketing requires continuous communication and upkeep with clients, London has a geographical advantage over any other European city.
Also, compared to other European cities, language is not a barrier in London, as English is the primary spoken language. You can also scan for internships in London.
Here are the top three colleges that you can consider for pursuing a marketing degree in London:
- City, University of London
- University of Greenwich
- University of Roehampton
Want to study master’s in digital marketing in UK? Check out this guide on digital marketing in UK and achieve your dream of studying in this amazing country!
2. Paris, France
Employment Rate: 67.3%
Cost of Living: 1,349.2€
Average Salary: €35,000- €46,000 per year
Top Marketing Companies: Aj Creative, STEPS, Smart Web Group, Ogilvy, etc.
Paris is known for its business-friendly atmosphere, work, and contribution to the fashion industry, earning it one of the best places to work in marketing. It is also known for its strong advertising and marketing industry, with many international brands and agencies in the city.
As Paris is home to several luxury brands, you can easily find a marketing job in the departments of major league players like LVMH, Kering, Hermés, and L'Oréal, making it one of the best cities for a marketing job in the world.
Here are the top three colleges in Paris for a marketing degree that you can consider :
- ESCP Business School
- PSB - Paris School of Business
- HEC Paris
3. Berlin, Germany
Employment Rate: 77.30%
Cost of Living: €1,698
Average Salary: €41,000-€60,000 per year per year
Top Marketing Companies: SmartSites, NinjaPromo, etc
Berlin is one of the best cities for marketing jobs! It has the fastest-growing ecosystem for tech companies and a healthy startup culture. Berlin also has the most extensive diverse workforce regarding culture and gender. The presence of a vibrant and creative community, with a laser focus on technology - eCommerce, SEO, and SaaS- makes Berlin one of the best cities for a marketing job, especially if you are interested in tech and creativity.
Here are the top three universities that you can consider for pursuing a marketing degree in Berlin:
- HMKW University of Applied Sciences for Media, Communication and Management
- IU International University of Applied Sciences
- ISM - International School of Management
4. Amsterdam, Netherlands
Employment Rate: 78%
Cost of Living: € 2,300
Average Salary: €40,000- €67,391 per year
Top Companies: SmartSites, Ogilvy, etc
Amsterdam is a haven for technology and startups. It is among the best cities for marketing jobs. It is the land that brought Bluetooth to the world. Pursuing a marketing job in Amsterdam is a captivating choice, given the opportunities it provides to newcomers and the resources it has to offer. Amsterdam is also known for its strong advertising and marketing industry, with many international brands and agencies in the city, making it one of the best cities for marketing jobs. Here are the top three universities that you can consider for pursuing a marketing degree in Amsterdam :
- UIBS Metropolitan Business School
- United International Business School
- Nyenrode Business University
5. Stockholm, Sweden
Employment Rate: 75.7%
Cost of Living: 1,328.8SEK
Average Salary: SEK 41,250- SEK 60,780 per month
Top companies: Precis digital, Avaus, Media tool
Stockholm is home to some of the greatest tech companies, such as Spotify, SoundCloud, Skype, and many more. In addition to being one of the top cities for marketing jobs, Stockholm offers a work-life balance like no other, and the work culture and diversity are unique.
Pursuing a marketing job or career in Stockholm would give you insight into the city's creativity and constant innovation. Sweden also boasts the lowest unemployment rate and an environment conducive to productivity, making it one of the ten best cities for marketing jobs.
Here are the top three colleges that you can consider for pursuing a marketing degree in Stockholm:
- Stockholm School of Economics
- Stockholm University
- KTH Royal Institute of Technology
6. Munich, Germany
Employment Rate: 77.50
Cost of Living: €1,102.9
Average Salary: €60,761- €97,163 per year
Top Companies: ProSiebenSat.1, Infineon Technologies, etc
Munich is a significant European economic hub and the largest city in Bavaria. It is home to 11% of Germany's startups. Furthermore, Munich is the headquarters of many large multinational corporations, including BMW, Siemens, and Allianz. Modern Munich is known for its technology, tradition, cleanliness, and safety, as well as its Oktoberfest.
Munich has many marketing job opportunities, whether you want to work in a niche startup or a global organisation, making it one of the top cities for marketing jobs. Salaries in Munich are among the highest in the country. No wonder it is one of the best cities to work in marketing.
Here are the top three colleges in Munich and some of the best colleges in Germany that you can consider for pursuing a marketing degree in Munich:
- EU Business School
- Macromedia University of Applied Sciences
- ISM - International School of Management
7. Eindhoven, Netherlands
Employment Rate: 73%
Cost of Living: €3,425.3
Average Salary: €40,000- €60,000 per year
Top companies: WADM, Stuurmen Branding Agency, XY Marketing Solutions
In the Netherlands, Eindhoven is one of the best cities for marketing jobs. It is known as Europe's fastest-growing tech city. Eindhoven is a haven for IT and electronics professionals with great tech and design firms. Furthermore, there are fantastic job opportunities in marketing, human resources, manufacturing, accounting, and finance.
The creative design sector also provides opportunities for those seeking to broaden their experience. In 2013, Forbes named this city the most innovative city in the world. It is also one of the best cities for marketing jobs.
Here is a college that you can consider for pursuing a marketing degree in Eindhoven:
- Fontys University of Applied Sciences
8. Malta, Malta
Employment Rate: 78.80%
Cost of Living: €3,003.1
Average Salary: €39,402- €50,000
Top Companies: CB Content Creators, Flower Agency, Keen Ltd
Working in Malta is a true Mediterranean dream for many. This small island has a lot of lifestyle potential, with 300+ days of sunshine, world-famous diving spots, incredible food, and people from all over the world, making it one of the best cities for marketing jobs. Notably, given its sunny location, Malta is a popular conference destination, with high-profile events such as the SIGMA iGaming Summit and the Blockchain Summit attracting delegates worldwide, making it one of the top cities for marketing jobs.
Here are three colleges that you can consider for pursuing a marketing degree in Malta:
- University of Malta
- GBSB Global Business School
- Global College Malta
9. Copenhagen, Denmark
Employment Rate: 77.8 %
Cost of Living: 13,089 DKK
Average Salary: 24,179 DKK - 46,063 DKK
Top Companies: WeThink Nordic, AWORK Webbureau, Essencius
The Danish capital is gradually becoming a desirable location for tech startups. It is one of the best cities for marketing jobs. Copenhagen is a global hub for startups, big data, and innovative financial ICT solutions. Hitachi has opened its first big-data research laboratory in mainland Europe, and Cisco Systems is creating IoT-based citizen services.
With over 12,000 IT companies and more than 100,000 workers, Copenhagen is one of the best cities for marketing jobs. By 2025, the city aims to become the world's first carbon-neutral capital. Living here is costly, but the quality of life in a beautiful, green city more than makes up for it, making it one of the top cities for marketing jobs.
Here are the top three colleges that you can consider for pursuing a marketing degree in Copenhagen:
- Copenhagen Business School (CBS)
- Copenhagen School of Design and Technology
- Copenhagen Business Academy
10. Geneva, Switzerland
Employment Rate: 79.22 %
Cost of Living: CHF 5,934.2
Average Salary: Gross salary CHF 113,468
Top Companies: Coty, L'oreal, JTI, etc.
Geneva, located near the French border, surrounded by mountains, and next to Lake Geneva, is not the most populous city in Europe. Still, it does have a strong job market and an excellent income, making it one of the best cities for marketing jobs. Geneva, one of the top ten cities to live in and one of the best cities to work in marketing, has a large financial services sector and offers expats a higher-than-average salary than other countries. Switzerland, any day, is the best country for marketing jobs.
Here are the top three colleges that you can consider for pursuing a marketing degree in Geneva:
- Webster University Geneva
- EU Business School Geneva
- Geneva Business School
Here were the best cities for marketing jobs, and they for a career in marketing for four reasons - highly diverse markets providing a great blend of ideas and different cultures, strong economies providing a large consumer base, high competition, and strong educational standards. Just to put it out there, these best countries to work in marketing are just the statistics. One can excel anywhere, even if there is not much opportunity; it’s all about making the first move. With that, here are highest highest-paying marketing jobs you can opt for.
Check out the various marketing fields and careers to explore the marketing jobs of your choice! Hope you find your dream job.