Masters in Digital Marketing in UK: Colleges, Eligibility, Fees
7 min read

Masters in Digital Marketing in UK: Colleges, Eligibility, Fees

7 min read
Uploaded on
Jan 5, 2023
Last updated on
Mar 12, 2023
Uploaded on
Jan 5, 2023
Last updated on
Mar 12, 2023
Digital marketing in UK
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You've finally finished your undergraduate studies, and now you want to pursue postgraduate degrees, right? You deserve praise for your dedication to personal development. As a result of the surge of international students seeking to advance their education and skill sets, the UK is a centre for education. You may finish a master's degree in digital marketing in the UK in one to two years, and it will offer you an advantage over other applicants in the area. Digital marketing is the future of marketing, using virtual platforms and technology to achieve marketing objectives.

Why study Digital Marketing in UK?

Let's address the main question: Why should we study our master's in digital marketing in the UK as opposed to other countries or universities? Career prospects are the main argument. The employment and earnings are greater than those in other professions due to the high value of digital marketing education in the UK. Additionally, this profession is experiencing exponential growth in prospects due to the expanding digital industry. Second, the UK is home to some of the top-ranked universities for digital marketing, suggesting that graduates will receive the high-quality training required to advance their careers and achieve professional success. So let’s look into what are some of the top UK universities that offer a master's degree in digital marketing?

Top Universities for Masters in Digital Marketing in UK

University of Bath

Course: Marketing MSc (1-year)

Fees for international students: £28,000

The University of Bath is renowned for its superior teaching and research, a desired student experience to study in the UK, and exceptional real-world job preparation. Develop a deeper knowledge of fundamental marketing principles and learn how to use them in real-world situations. The University of Bath's Marketing degree will teach you practical business skills that employers value. It is one of the best universities for Digital Marketing in UK. 

King’s College London

Course: Digital Marketing MSc (1-year)
Fees for international students
: £31,260

At King’s college London, you will be introduced to a multidimensional view of digital marketing in UK, including, among other things, web technology, analytics, branding, social media marketing, and consumer behaviour in the digital age. They provide thorough analyses of important insights into marketing choices in a digital setting. If you are confused about how to apply to universities in the UK this blog should help you out. 

Coventry University 

Course: Digital Marketing Management MSc (1-year)
Fees for international students:

Currently, Coventry University is a Chartered Institute of Marketing (CIM) accredited study centre, giving you the chance to top up your master's degree and earn the CIM Professional Diploma in Marketing certification after successfully completing this course. You may get information in digital marketing in UK  that could be useful in a prospective future profession in digital marketing by taking modules on subjects like managing digital marketing initiatives and disruptive technologies.

University of Liverpool

Course: Digital Marketing MSc
Fees for international students:

In order to examine the major components of digital marketing in UK environment and how they have affected marketing strategy, this programme at the University of Liverpool will make use of the most recent theory and practise. It will take into account how digital marketing complements conventional marketing concepts and strategies as well as potential developments in the field.

University of Warwick 

Course: Digital Marketing MSc e-Business Management
Fees for international students:

Being one of the most difficult universities to get into in UK, but students that specialise in digital marketing are prepared to use platforms like social media, search engines, programmatic advertising, and content marketing to deliver successful campaigns helping them to get into some of the highest paying jobs in UK. The specialty also integrates state-of-the-art tools and methods for analysing consumer data and implementing digital transformation across the whole organisation. 

Eligibility for masters in Digital Marketing in UK

Have you made the decision to study in UK but are unsure of your eligibility? In UK, the prerequisites for a master's degree in digital marketing are not too difficult. A competent student needs:

1. A minimum overall IELTS or TOEFL score of 6.5 or 75, respectively.
2. A bachelor's degree in marketing with a 3- 4 year minimum with at least 55%
3. A 3.0 GPA or above in the undergraduate programme.
4. Work experience is always good, but not mandatory. 

Despite this being the basic eligibility standard, it varies a little for other colleges. Visit their official website for more details. Choosing the right university may seem difficult but to help you out we have a blog on how to choose the right University in UK

Cost of studying Masters in Digital Marketing in UK

In addition to tuition for digital marketing in UK, there are additional costs for overseas students. These include the cost of applications, visas, housing, travel, and other expenses. Let's examine these charges in further depth. Now, let us break down these costs:

  • Pre-Arrival: Expenses you will encounter while remaining at home and comfortable. These include the costs associated with applying to universities, the tests needed to study in the UK, the cost of applying for a visa, and the air travel cost.
  • Tuition fees: Tuition fees are anywhere around £13,000 - £35,000 for digital marketing in UK universities. 
  • Cost of living: Having a budget of approximately £9780 per month is the estimated cost, which covers accommodations, meals, clothes, transport and other miscellaneous expenditures. However this varies from person to person and also the location you choose to go to.

Scholarships for Masters in Digital Marketing in UK

Being an international student can be expensive and an obstruction to your goals. For overseas students, it is a blessing that UK institutions provide a variety of internal and external scholarships to lessen financial stress and allow them to concentrate on receiving a high-quality education. These below are a few scholarships that might help you pay for your master's degree in digital marketing in the UK:

  • Business and Management Scholarships by University of Reading
  • Merit Scholarships for Indians by Northumbria University
  • Global Scholarships by University of West Scotland
  • International Academic Excellence Scholarship by Coventry University
  • LJMU Achievement Scholarships by Liverpool John Moores University
  • PG-Taught International Scholarship by University of Plymouth

Admission Process for Masters in Digital Marketing in UK 

Let's get started with the application procedure now that you are qualified for digital marketing in UK and have selected an institution. On the official websites, you may find the application dates open with various timestamps. Intakes for a master's degree in digital marketing in the UK happen often at different universities. The following papers must be submitted with your application package to UK colleges offering master's degrees in digital marketing:

  • Records of prior academic achievements
  • IELTS, PTE, or TOEFL scores that have been provided directly from the testing organisation are acceptable forms of proof of language competency.
  • A candidate's personal statement, which should be between 300 and 500 words long, should focus on their interests and qualifications for pursuing a master's degree in digital marketing.
  • LOR- one or several academics LOR. At least one specialist LOR
  • Student Visa: International students wishing to pursue academic studies in the UK must first obtain a Tier 4 Student Visa.

Scope for Digital Marketing in UK

Jobs after masters in digital marketing in UK

Digitalization has undoubtedly had an influence on enterprises, sectors, and communities. Digital social media are currently the industries' go-to methods for retargeting and audience targeting due to their close integration into our daily lives. Digital marketing in UK has become an employee market as a result of the demand for technical talents. Since the UK instituted a 2-year stayback policy for international students, the possibility of obtaining a master's degree there is now better. Additionally, the work scope is anticipated to expand with the recovery of the economy following the COVID-19 epidemic. With a master's in digital marketing in UK, you can work on some of the following specialised employment roles. We have mentioned the approximate salary :

1. Content Marketing Strategist - £78,500
2. Chief Marketing Officer - £124,000
3. Creative Marketing Lead - £78,800
4. Market Research Analyst - £86,500
5. Digital Marketing Manager - £94,100
6. Creative Writer - £50,300
7. Brand Manager - £115,000
8. Brand Ambassador - £113,000
9. Campaign Specialist - £72,500

Given that every company needs a marketing department and that the current world is completely moving online, earning a master's degree in digital marketing in the UK is only going to boost your career opportunities. Best of luck! Enrol today to stay competitive!